Charles Cochran, a Project Manager on the Traffic [...]
Collaborative — working together toward a common end, characterized or accomplished by cooperation>
Over the last few weeks, our team leaders and principals have explored and discussed our new brand words, trustworthy, experienced and forehanded. This brings us to our fourth and last word, “Collaborative.” As we wrap up this series, Jim Meads and Darren Hamrick share their thoughts about why this is such an important word for Sain and what it means to them.
Forehanded — mindful of the future, forward-thinking, visionary
In recent weeks, we have talked about our new brand words trustworthy and experienced. This week, Becky White and Alicia Bailey will share their thoughts about the word “Forehanded.” As a principal of the firm and a team leader in our transportation division, they each have a unique perspective.
Experienced — made skillful or wise from doing something, practiced, accomplished
Having a wide range of experience is obviously a good thing when it comes to a civil engineering firm, and it was important to us that this be included as one of our new brand words.
Trustworthy — able to be relied on to do or provide what is needed or right, deserving of trust
As we move forward with our updated branding, “trustworthy” will be one of our four guiding principles. Although these four words and their associated images are new to our branding, they are not new to Sain Associates, especially the word trustworthy.